
Samuel Lundell
Founder of samdellmusic · Musical Director · Producer · Songwriter
More is more.
The philosophy behind every show, theme and song, and the title of his Master’s thesis at KMH: “How can less be more? More is more!”
Samuel Lundell is a Swedish musical director, producer, arranger and songwriter, and the founder of samdellmusic. His sound blends the precision of American gospel and pop with sleek Scandinavian production.
He trained at Berklee College of Music in Boston on a full scholarship, where he was selected to arrange and produce official tributes to Max Martin and Wang Leehom, and went on to earn his Master’s in Music Production at the Royal College of Music (KMH) in Stockholm.
Today he works globally across three areas: live shows, television and publishing. Recent work includes the live show music for K-pop superstar TEN’s 10th anniversary concerts, arrangements for Sweden’s biggest TV productions and several #1 hits across Asia. Through samdellmusic publishing he also signs and develops top-tier writers and producers for the Asian market.
Live
Musical Director · Arranger · Programmer
Live show music for TEN’s 10th anniversary concerts, Hins Cheung’s Revisit and David Carreira. Musical direction, arranging and programming for arenas and tours since 2016.
Television
Music Producer · Composer
Special numbers, medleys and opening acts for Idol, Masked Singer and Sweden’s Got Talent, plus the main theme for Dancing with the Stars. Themes, vignettes and sonic branding built for broadcast.
Publishing
Producer · Songwriter
Writing and production for artists across Asia and beyond. Hins Cheung’s “Cherlas” (Song of the Year in Hong Kong), Hey! Say! JUMP’s “COSMIC☆HUMAN” (#1 Billboard Japan Hot 100) and Super Junior’s “Spotlight”.
#1
Billboard Japan Hot 100
10+
Years of live, TV and publishing
3.92
GPA at Berklee, on full scholarship
Education
Berklee College of Music
Bachelor of Music · Music Business & Music Production
- Full scholarship
- GPA 3.92
- Outstanding Performer Award
- Minor in Music Technology
- Official tributes to Max Martin (Polar Music Prize) and Wang Leehom
Royal College of Music in Stockholm
Master’s degree · Music Production
- Thesis: “How can less be more? More is more!”
- Stellan, Sten och Märta Hähnels minnesfond
- KMA Scholarship
- KMH Scholarship
Södra Latin
Professional Music
- Music high school diploma
- Winner of the Södra Latin Song Contest 2013
Let’s connect
Planning a tour, a broadcast or a release? Let’s make it bigger.
